The setting for our shoot was a meticulously designed studio, where we recreated a variety of environments ranging from urban chic to sporty. The idea was to show how the Springfield x Pedri collection adapts to multiple moments and lifestyles.

Each shot sought to highlight the collection's garments in an authentic way, highlighting their quality, design and versatility. From casual and sporty ensembles to more attractive outfits, we wanted to convey how these garments can adapt to different occasions and personalities.

The collaboration with Pedri was essential to bring the campaign to life. His charisma and personal style are reflected in every image, and his connection to the garments adds a layer of authenticity to the collection. It was a privilege to work with an elite athlete who embodies passion and dedication, both on the field and in the fashion world.

The Springfield x Pedri campaign is a celebration of versatility and contemporary style. It represents the idea that fashion can be accessible and stylish at the same time, and that quality garments can be adapted to a variety of situations. This collaboration is a testament to the influence of sport on fashion and vice versa.